Short video sharing app TikTok on Wednesday launched a program that let users upload video resumes for US-based jobs. It is used by Gen Z and Millennial, the platform will let users apply for entry-level jobs to experienced positions with videos having the hashtag, TikTok resumes, the company said in a blog post.
“TikTok Resumes is officially open and accepting TikTok video resumes,” the network’s Global Head of Marketing Nick Tran said in a statement.
“We’re humbled to be able to partner with some of the world’s most admired and emerging brands as we pilot a new way for job seekers to showcase their experiences and skillsets in creative and authentic ways,”
Recruiters can post their job offers on a dedicated site, and TikTokers can apply thereby submitting a video and can add the hashtag #TikTokResumes to it.
“#CareerTok is already a thriving subculture on the platform,” Mr. Tran said. “And we can’t wait to see how the community embraces TikTok Resumes and helps to reimagine recruiting and job discovery.”
The United States has been facing a shortage of willing workers as labor demand returns after the pandemic, fueled by rapid vaccinations against the coronavirus. #CareerTok is already a thriving sub-culture on the platform. Known as a trending dance videos sharing, TikTok has seen a rise in career and job-related content under hashtags like #CareerTok.
“Due to a tight job market, Chipotle continues to experiment with new methods to meet potential candidates wherever they are,” the restaurant chain said in a statement released Thursday.
